Roderick Morgan

Email or Phone ???

In truth, many of us dread the prospect of making unsolicited, outbound calls – particularly if there is a ‘sales’ aspect attached to them.  Instead, we often look for something else to do that will justify us not picking up the phone. So when Email first arrived, many considered it to be their saviour. They had been gifted …

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Our Fees

Fees We are a small, specialist team and our intention is to offer high level expertise at a reasonable cost. Fees are dependent upon the length, objective and content of the course, coupled with the number of attendees. Please contact us for a quote specific to your requirements. We are sufficiently confident that we can …

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Our Approach

Why The Phone?   In addition to the 1.3 Billion landlines around the world, there are now 6 Billion global mobile phone subscribers. These alone reach 87% of the 7 Billion people on the Planet.   It’s therefore not difficult to see that, outside of ‘Face-2-Face’ communication the phone, (direct voice) is the most powerful …

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Avoid Chinese Whispers

Improving your Image via the Phone isn’t hard to do. But it is even easier to damage it through slack, impatient or inconsiderate handling of phone calls. Even if your people haven’t been taught the key skills to help improve your ‘brand’, you can at least ensure they maintain the status quo and don’t do damage to it. …

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Telemarketing B2B : the USA experience

Growing businesses require the capabilities of various marketing channels for ensuring success of their promotional activities. Telemarketing is one such strategy that seeks to boost sales by bridging the gap between prospective customers (consumers and business) and the seller. Telemarketing is an extremely useful promotional tool, particularly for retention and acquisition of customers, product sales, …

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Maintaining brand messages in Mobile Communications

“Here is a business challenge for us all. The explosive growth of mobile communications gives rise to the need to maintain brand messages across broader media and reinforces the need for effective training” said Roderick Morgan of Phonesmith. More than a billion mobile phone connections have been added to the global tally in just 18 …

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10 Tips to improve call centre phone handling

Despite the fact that seven in ten people prefer the phone to any other contact method,  there are some common errors that companies continue to make in their customer contact operations. 1.  Communicate the goal Define and measure five contact-handling performance targets for phone, correspondence and face-to-face communication,  e.g. to answer 90% of incoming calls …

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